Case studies
I have created numerous case studies for a variety of projects and products.
An example of this is the case study of the Attentis solution describing how the customer was intending to use the solution and the benefits.
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This case study resulted in over 15 media pick-ups including 2x tier one media outlets.
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Audience: B2B (specific audiences)
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Channels: Digital, social
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AO: In market for two years (still running)
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Concepted and written by Nicky Luis
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Filmed and produced by Krager Studios
Social carousal ads
To help raise awareness of the benefits of the some of the Spark IoT products a series of animated social ads were created.
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A series of carousel ads on Linkedin
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Audience: B2B (specific audiences)
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Channels: Social
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OA: Still in market
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Concepted and written by Nicky Luis
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Produced by in-house team
Social post
A playful post on the 4th of May saw this post go live
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Audience: B2B (specific audiences)
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Channels: Social
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Live: 4th May 2023
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Concepted and written by Nicky Luis
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Produced by in-house team
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Marketing projects
Kristian Cook, Head of Sales, Spark Health
"Nicky has a great understanding of customer needs and market trends, which she uses to craft compelling messaging that resonates with target audiences. Her leadership in driving key initiatives, has not only boosted brand visibility but also positively impacted business growth into our new markets."
Michele Wong, CEO,
Spark IoT
"When Nicky first joined the team, Spark IoT had limited brand awareness and product consideration in market. It was her vision and hard work that changed the game for us. She implemented a multi-channel marketing approach that educated the market on the benefits of IoT solutions, demonstrated the strengths of Spark, showcased the talent we have in the team and generated strong sales pipeline for our portfolio."
Ryan Castle, CEO,
The Breakthrough Co
"Nicky has raised our Marketing capability to new heights. Her particular expertise in digital has helped us “grow-up” from a marketing perspective and our lead generation has sky rocketed as a direct result of her input. With an ability to build quick rapport with people, she excels in client and partner engagement."
Contact
I'm always looking for new and exciting opportunities. Let's connect.
